Have You Ever Thought To Yourself Why You Or The People You Know Buy Expensive Items
This article will educate you to the answers as to why people tend to purchase Luxus-Marken (luxury brands) even though there are cheaper options. You may not have thought of this idea before but knowing why may help you make better purchasing decisions.
There have been many studies conducted to find out the answer to this mind-boggling mystery. The study of French philosopher Pierre Bourdieu in 1979 indicated that purchasing Luxus-Marken is a part of our social conditioning. Purchasing Luxus-Marken help us in conveying to the people we know that we have a different class or distinction among them. Get to know more about what he has to say and check it out!
These luxurious items have a meaning to each of us. This is for the reason that everything we do even the purchases we make have a symbolic meaning. For example, you may give it as a gift in celebration of your wedding anniversary.
Many believe that luxury items have a longer lifespan than cheaper items. You are paying for the quality of the item itself making it a better option than its cheaper counterparts. To elaborate, you have the freedom to choose between a cheap bag from a luxury bag but with a luxury bag you will be ensured that it would last longer.
Luxury brands have more unique designs. Fashions conscious individuals greatly benefit from them. You will be the star of the party since you will stand out from the rest and there will be no one else wearing the same items as you are.
The researchers Hudders and Pandelaere claimed that women tend to purchase luxury brands to boost their confidence and status. It was even found out that women go through the effort of spending a ton of money on these luxury brands in order for their man not to get stolen. For more information about it go here!
Luxury brands serve as our accomplishments. Through our hard earned money, the luxury items serve as a trophy to those overtime work. Most of us have access to luxury brands since there is the convenience of online shopping. Provided that you have the right amount of money, you are able to treat yourself to that luxurious item youve been eyeing for months already.
You will not be in risk of purchasing a fake that may harm you. A good example is cosmetic products from luxury brands. You will be ensured that it was made from non-hazardous chemicals or materials. This is due to the fact that luxury brands make sure that they perfect the item before releasing it to the market. Cheaper brands will not offer this convenience.
Lastly, depending on your culture or background you may have a different reason as to why you purchase a luxury brand. Studies showed that Germans and Italians purchase luxury brands to put an emphasis on quality standards over prestige. While Americans purchase it to get self-satisfaction.